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Proposal Development Manager and Marketing Specialist

LAZ Parking Los Angeles, California
manager marketing marketing specialist marketing media parking social media people design lead trade trade shows content
November 22, 2022
LAZ Parking
Los Angeles, California
FULL_TIME

Want to hear something crazy? Cars only spend 5% of their time driving. Where do they spend the other 95%? PARKED!

LAZ Parking is one of the largest and fastest growing parking companies in the country. LAZ operates hundreds of thousands of parking spaces across the country. When it comes to parking, we're the experts!

We are also a PEOPLE FIRST company. We often say parking is our industry but people are our passion. Our mission is to create opportunities for our employees and value for our clients . If you're looking to join a growing company led by passionate people committed to being the best - contact us today!

The Spirit of the Position:

The Proposal Develop Manager & Marketing Specialist reports to the Vice President, Airport Services and is responsible for supporting the Airport service line in proposal development and submittals; online and offline marketing, including social media; and trade shows conferences.

Primary Responsibilities:

Proposal Documents & Support:

  • Prepare & edit proposal documents
  • Adjust text per instructions and specifications laid out in each RFP
  • Write and customize content for proposals
  • Prepare forms, PDFs, order bonds, editing PDFs as needed (forms, signatures)
  • Create tabs, labels, etc.
  • Communicate with home office on proposal needs
  • Communicate with bidding entities
  • Develop PowerPoint presentations

Printing & Shipping:

  • Submit proposals & presentations for printing
  • Manage FedEx Office accounts as needed

Trade Shows & Sponsorships:

  • Manage tradeshow registration and set up
  • Organize shipments
  • Order and inventory of documents and giveaways
  • Mail marketing packets and emails as tradeshows follow-up
  • Assist at tradeshows.

Marketing:

  • Design and develop new marketing programs for Airport Services
  • Lead rollout of marketing programs
  • Design and execute B2B social media and online marketing strategies
  • Create audio/visual, online, and print marketing content and collateral
  • Participate in marketing functions, including conference and tradeshows
  • Promote LAZ and cultivate new client leads and strategic partnerships
  • Assist in new website design
  • Manage media buys where applicable

Social Media:

  • Develop and lead a social media strategy to advertise and highlight LAZ Parking in general and LAZ Airport Services specifically
  • Write long- and short-form social media messages that attract new users and engage current users
  • Coordinate with multiple teams to develop strategy, work with designers, write copy, manage social communities, and analyze data
  • Convert brand fans into loyal customers with engaging, responsive, responsible, surprising, and captivating social media interactions

Administrative:

  • Respond to customer comments and complaints online through LAZ website and social media
  • Order supplies & manage supplies accounts as needed
  • Process invoices
  • Draft correspondence letters & communication
  • Research, update, and maintain Airport database
  • Submit public records requests to airports and government agencies
  • Other duties as assigned.

Requirements:

Travel:

  • Up to 20%.

Education:

  • Bachelors Degree in Marketing and/or Communications or commensurate experience preferred

Skills:

  • Proficiency on Word, Excel, PowerPoint and all other MS products
  • Strong customer service skills, practical experience of client relationships
  • Ability to mitigate and lead others to overcome challenges (Never Ever Give Up Attitude)
  • Ability to work independently and multi-task
  • Ability to communicate professionally and effectively with all levels of the organization and with clients
  • Demonstrates a sense of urgency and timeliness

FLSA Status: Exempt

LAZ Parking is an equal opportunity employer. In all our employment practices, including hiring, we are firmly committed to provide equal employment opportunity (EEO) to all persons, regardless of race, color, religion, sex, national origin, disability, age, genetics, Vietnam era, special disabled, recently separated and other protected veterans, or any other characteristic protected by federal, state or local law. No question in our application process is used for the process of limiting or excluding any applicants consideration for employment on such grounds.

This Employer participates in E-Verify.


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