Channel Marketing Manager, Telecommunications - Can be remote!

BullsEye Telecom Remote
marketing marketing manager manager remote marketing sales lingo manages data team marketing manager manager channel sales
November 13, 2022
BullsEye Telecom
Dallas, Texas
FULL_TIME
SUMMAR Y
We are seeking a self-motivated, creative, energetic Channel Marketing Manager to plan and implement marketing activities that will enable the Partner Channel Sales organization to meet and exceed their sales objectives and lay the groundwork for longer-term growth plans. This indivdual thrives in a fast-paced environment, is passionate about their profession, gets energized by the dynamic nature of our business, and can manage multiple projects at once.

The Channel Marketing Manager will do this through building relationships with the external Agent community and working closely with Lingo's VP of Partner Channel Sales. If you welcome the opportunity to have an immediate impact and make your mark in our highly competitive marketplace with a recognized technology leader, you'll fit right in!

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following:

Develops a single repository for sales/sponsorship and activity tracking and directly manages the ROI associated with activity. Creates relationships designed to support the engagement with channel partner's sales teams to promote key programs and promotions designed to generate leads, drive demo engagements, increase market share, and help drive revenue goals.
Coordinates nation-wide travel, sign-ups, and sponsored event activities and will be responsible for creating co-sponsorship events to be hosted by Lingo.
Manages a Master Playbook which will include a cohesive plan showing current state, goal state, partner portal editorial updates and a tactical plan to increase Lingo's awareness in the channel. Also includes evaluation of sponsorship opportunities, and deliverables from sales and other key stakeholders.
Develops and deploys new channel marketing concepts and manages marketing plans in collaboration with the Marketing Team.
Works as part of Lingo internal marketing team but also works cross functionally with internal stakeholders, specifically Sales, Data Analytics, Finance, and the Product team to roll out new products, obtain and track competitive data in a consumable format.
Analyzes market data, trends, consumer preferences, and competitor behavior to optimize marketing strategies.
Gathers marketing campaign data, evaluates the impact of strategies, and reports the results. Manages all marketing campaign communications and establishes strong partner networks.
Collaborates with Sr. Director of Marketing and Sales Leadership to engage Agents in both in-person and virtual events. Tracks the ROI on event participation.
Additional duties as assigned by Management.

QUALIFICATIONS To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skills, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

EDUCATION and/or EXPERIENCE 3+ years of experience; in building key relationships, some telecommunications knowledge, and the ability to present and influence. Strong project management skills, creativity, and strong attention to detail are required. Must be a self-starter, ability to multitask, stay flexible, and prioritize accordingly. Experience in the Partner Channel is strongly preferred.

BullsEye Telecom, Inc. is proud to be an EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER. It is our policy to recruit, hire and promote in all positions without regard to race, color, religion, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, marital status, height, weight, status as a protected veteran, status as an individual with a disability or other applicable legally protected characteristics.
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Job Type: Full-time

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