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Marketing Senior Manager, Marketing Capabilities Brand Building Strategy (US Remote)

Amgen Remote
marketing senior manager brand strategy remote marketing brand patients business experience sales drive biotechnology
September 30, 2022
Amgen
Pico Heights, CA, CA
FULL_TIME
HOW MIGHT YOU DEFY IMAGINATION?
If you feel like you're part of something bigger, it's because you are. At Amgen, our shared mission-to serve patients-drives all that we do. It is key to our becoming one of the world's leading biotechnology companies. We are global collaborators who achieve together-researching, manufacturing, and delivering ever-better products that reach over 10 million patients worldwide. It's time for a career you can be proud of.
Marketing Senior Manager, Marketing Capabilities Brand Building Strategy (US Remote)
Live
What you will do
Let's do this. Let's change the world! In this vital role you will focus on key strategic projects in support of the development of core marketing capabilities at Amgen Inc that support the Marketing Capabilities Team within the GMAC (Global Marketing and Access Capabilities) organization. This position partners with marketing leaders, local Leadership Teams, and cross functional business partners to support marketing talent and build strong brands.
Amgen Inc. recognizes the critical role marketers play in the ability of our brands to deliver outsized impact in the market. As such, we are on a long-term journey to invest in and advance the role of marketing and marketers across Amgen Inc. This role will report to the Director of Marketing Capabilities and will play a critical role in building marketing capabilities across our brands and markets.
Key Responsibilities:
- Brand Foundations: Build, pressure test, rollout our new approach to Brand Building at Amgen, including establishing positioning, identity, and brand briefs across brands
- Brand Growth Approach: Work to define Amgen's unique approach to growing strong brands, and embed it into the organization including adoption and rollout as a part of our global brand planning framework
- Establish marketing KPI's to derive insight from our brand building approach and optimize
- Brand Planning: Act as lead of our global brand planning framework, timeline and ways of working to achieve business targets, in collaboration with our global, regional and local market teams. Drive alignment, consistency and impact throughout the global brand planning process.
- Continuously seek to identify best practices, both internal and external
- Act as a beacon of best practice and change for our marketing organization
Win
What we expect of you
We are all different, yet we all use our unique contributions to serve patients. The strategic professional we seek is a collaborative partner with these qualifications.
Basic Qualifications:
Doctorate degree and 2 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization
Or
Master's degree and 4 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization
Or
Bachelor's degree and 6 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization
Or
Associate's Degree and 10 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization
Or
High school diploma / GED and 12 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization
Preferred Qualifications:
- Strong marketing acumen with experience building and growing brands
- Strategic thinker with the ability to challenge norms to drive brand building excellence
- Ability to influence without authority across markets, functions and levels across a global organization
- Stellar verbal and written communication skills. A storyteller, facilitator, and change agent.
- Strong ability to drive change and adoption - both with individual marketers and the leadership team required to support the needed change
- Track record to manage and deliver on projects to drive business results
Thrive
What you can expect of us
As we work to develop treatments that take care of others, we also work to care for our teammates' professional and personal growth and well-being.
- Vast opportunities to learn and move up and across our global organization
- Diverse and inclusive community of belonging, where teammates are empowered to bring ideas to the table and act
- Generous Total Rewards Plan comprising health, finance and wealth, work/life balance, and career benefits
Apply now
for a career that defies imagination
In our quest to serve patients above all else, Amgen is the first to imagine, and the last to doubt. Join us.
careers.amgen.com
Join Us
If you're seeking a career where you can truly make a difference in the lives of others, a career where you can work at the absolute forefront of biotechnology with the top minds in the field, you'll find it at Amgen.
Amgen, a biotechnology pioneer, discovers, develops and delivers innovative human therapeutics. Our medicines have helped millions of patients in the fight against cancer, kidney disease, rheumatoid arthritis and other serious illnesses.
As an organization dedicated to improving the quality of life for people around the world, Amgen fosters an inclusive environment of diverse, ethical, committed and highly accomplished people who respect each other but compete intensely to win. Together, we live the Amgen values as we continue advancing science to serve patients.
Amgen is an Equal Opportunity employer and will consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Amgen requires all staff in the United States, Puerto Rico and Canada to be vaccinated from COVID 19 as a condition of employment. In accordance with applicable law, Amgen will provide reasonable accommodations to staff members who qualify on the basis of a medical reason or a sincerely held religious belief, practice, or observance. Such accommodation may not pose an undue hardship to Amgen, its operations, or its staff.

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