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Product Marketing Manager – Travel and Remote Work

Merito Group Remote
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October 1, 2022
Merito Group
Reston, VA
FULL_TIME

Product Marketing Manager

We are a mid-sized government contractor focused on elevating public sector teams and workforce productivity using AI. We are seeking a new Product Marketing Manager to join our diverse team.

Overview:

The Product Marketing Manager is responsible for empowering our BD, Operations, and Product teams to ensure their work is aligned at the product level. You will be the common thread between our product strategy, our execution, our marketing, and our BD efforts.

Highlights of Responsibilities:

  • Communicate the vision and value of our products to our BD and Ops organizations and develop sales tools that facilitate the selling process
  • Creates messaging, positioning, competitive analysis, project/program evangelism, and speaking/print opportunities
  • Closely collaborate with our product development organization to develop product positioning and messaging that resonate with our target buyer personas
  • Attends relevant industry trade shows and participates where it adds value to the business
  • Collaborate with the Director of Corporate Marketing, copywriters, graphic designers, and videographers, to ensure our product marketing materials are compelling and tell a strong and succinct story in a way that resonates with how we solve customers' problems
  • Create compelling product focused content including case studies, videos, website copy, blog posts and applies SEO principles to maximize reach to our target audienceThis job requires 25% travel but is otherwise remote

    Qualifications:

  • Experience in government contracting
  • Previous experience in product marketing
  • Ability to travel to tradeshows and conferences 25%
  • Type: Direct Hire
  • Category: Marketing & Communications

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