Growth Marketing Lead (Remote, Americas)

Company Description

Shopify is a leading global commerce company, providing trusted tools to start, grow, market, and manage a retail business of any size. Shopify makes commerce better for everyone with a platform and services that are engineered for reliability, while delivering a better shopping experience for consumers everywhere. Shopify powers millions of businesses in more than 175 countries and is trusted by big brands, small businesses and entrepreneurs throughout the world.

Shopify is now permanently remote and working towards a future that is digital by design. Learn more about what this can mean for you.

Job Description

Shopify empowers economic independence for entrepreneurs everywhere, serving millions of merchants across 175 different countries. The Growth Marketing team is responsible for bringing Shopify to the world's entrepreneurs.

We are looking for a Growth Marketing Lead to accelerate the performance of our growth marketing programs and channels through experimentation and optimization. This role will work to drive improvements to help more entrepreneurs, across the world, discover how Shopify is right for them.

This role sits at the intersection of analytics, product and growth marketing. The ideal candidate is user obsessed, data driven and has strong technical, analytical and product background with a focus on delivering high impact and sustainable growth. They have experience working closely with cross-functional partners and demonstrated success optimizing customer journeys by applying growth principles to drive performance -- including experimentation, data-driven optimization and customer-centric product positioning.

You'll be doing things like:

• Perform quantitative analysis to build hypotheses and drive optimization roadmaps.


• Collaborate with data scientists and researchers to build understanding and identify opportunities.


• Lead experimentation program to drive optimization at scale.


• Own prioritization and execution of product changes to drive growth in partnership with engineers, product managers, designers, data scientists and content strategists.


• Leverage growth and optimization best practices to achieve results and lead progress.

Qualifications

You'll need experience:

• 3+ years experience performing data analysis


• 4+ years experience working cross-functionally with engineers, product managers, designers and data scientists


• 3+ years experience with querying data sets using SQL and/or other programming languages.


• 3+ years experience with product optimization, including: conversion funnels, page optimization


• 3+ years experience leading high-cadence controlled experimentation


• Identifying opportunity and leading product changes with a cross functional team of engineers, product managers, designers and data scientists


• Building strategy and leading execution to drive measured outcomes.

Bonus if you have:

• Critical thinking skills that allow you to go beyond just the numbers and assess creative assets and copy


• SaaS business growth experience


• A willingness to work outside of your scope in order to bring alignment and better overall outcomes to the business at large


• Experience in reaching and engaging technical audiences (Engineers, Data Scientists)


• Entrepreneurial experience bootstrapping your own business - maybe even with Shopify!

Even if you don't meet all the qualifications, we'd welcome you to apply.

Additional Information

We know that applying to a new role takes a lot of work and we truly value your time. Our team is looking forward to reading your resume. A cover letter is optional. Please submit your application materials in PDF format.

Our belief is that a strong commitment to diversity & inclusion enables us to truly make commerce better for everyone. We encourage applications from Indigenous peoples, racialized people, people with disabilities, people from gender and sexually diverse communities, and/or people with intersectional identities. Please take a look at our Sustainability Reports to learn more about Shopify's commitments to our communities, and our planet.

At Shopify, we understand that experience comes in many forms. We're dedicated to adding new perspectives to the team - so if your experience is this close to what we're looking for, please consider applying.